A good communications strategist will harness your core brand narrative, help you develop high-quality content and leverage public channels for client acquisition.
During the brand development process we craft a brand narrative that incorporates your ‘what’, ‘why’ and ‘hows’ using limbic resonance and storytelling to develop an emotional connection with your customers.
Based on this and the expertise ingrained in management and staff we can plan interesting content pieces, execute with compelling mediums and then use relevant channels such as media outlets, established blogs, social media and in-person events, experiences and one-on-ones to acquire new customers whilst fostering relationships with your current client base.
These messages can also be used as part of your internal communications strategy to ensure you are leveraging internal advocacy and improving employee morale.
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