Freelance Brand Strategy

I’ve spent the last decade across marketing, comms and brand identity work. Now, with a speciality in brand strategy, I work with a range of clients in architecture, MedTech, FinTech, product, lifestyle and more to form the foundation of research-led brand work, growth plans and creative management.

Working between Melbourne, London, LA and NYC, I am available for on-site engagements.

Typically my process includes hands-on stakeholder research, structural and tonal recommendations, messaging, copywriting, personality and tone of voice, asset briefing, customer journeys and creative project management.